TripExplorer, Nicole Elizabeth

AR Mapping: TripExplorer
Nicole Mitterer - Research and Design
Tools - Figma
Platform - Apple iPhone

Overview

TripExplorer is an all-in-one area for traveling suggestions, planning, organizing and mapping out your next trip. Using cutting edge Augmented Reality technology TripExplorer also lets you explore your surroundings in AR and search your current location in brand new ways.

TripExplorer

Watch the World come alive...

Business Goals

The ideal user of TripExplorer is the aspirational traveler that loves to see new things and explore the world around them. They enjoy tech and want to use it to enhance their life not control it.

TripExplorer aims to inspire this market to travel, explore and plan out new adventures that will offer new opportunities in entertainment and tourism as well as local exploration.

Product Goals

To provide users with a new way to plan, organize and explore while traveling. Designing a new way to see the world around you and save ideas to plan your travels all in one location.

User Experience Design Process

Personas

Research Insights & Learnings

Learning Goals

#1: Identifying user pain points while traveling and at events
Gathering stories about interviewees best and worst experiences as well as their concerns while traveling and in new locations.

#2: Identifying features that users would use while traveling and at events
Understanding how people learn about the areas they are in and what things would make it helpful to learn more. What are they most excited to do in new places so we know what they want to know more about.

#3: Understanding Behaviors of people that travel and go to events
Asking interviewees about there behaviors in new places, what they like to do first, what they like to do least and how they travel in areas that are new to them.

#4: Understanding how comfortable people are adopting new technologies like Augmented Reality
Finding about what technologies people use while traveling and specifically understanding people’s understanding and comfortability with Augmented Reality.